From the first link your client clicks to the moment they download their favourites — small details make a big difference. Here are five things that separate a forgettable delivery from one clients talk about.
The gallery delivery is the moment your client sees all the work you did — the months of building relationships, the hours on the day, the days of editing. It deserves the same care as the rest of the process. Here are five things that make a real difference.
The URL your client clicks tells a story before they see a single photo. A gallery at yourname.snapstaq.com/their-wedding says "I built something for you specifically." Use a clean, recognisable collection slug that matches the shoot name. Avoid default-generated IDs or random strings.
When you share the gallery link, do not just paste it cold. Write two sentences. Tell them what you loved about the day, what to look for in the gallery, and how to favourite photos if they want to send you their selections. It takes 90 seconds and it changes how they enter the experience.
If your client has never received a digital gallery before, they will have questions. Turn on Gallery Assist in your collection settings and they will see a short animated walkthrough when they first open the gallery — explaining how to browse, favourite, and download. You stop answering the same messages. They feel looked after.
Do not just turn on full-resolution downloads by default. Think about what your client actually needs. Web resolution is perfect for social media and WhatsApp. Standard covers most printing needs. Original is for clients who specifically need the full file. Offering all three and explaining the difference takes 30 seconds in your handover message and saves a lot of confusion.
Galleries that live forever create no urgency. Set an expiry date — 90 days is a sensible default — and mention it in your delivery message. It protects your storage, creates a professional deadline, and gives clients a reason to actually go through their photos rather than putting it off indefinitely.